HTC is a founding member of the Open Handset Alliance, a group of handset manufacturers and mobile network operators dedicated to the development of the Android mobile device platform.[8] The HTC Dream, marketed by T-Mobile in many countries as the T-Mobile G1 or Era G1, was the first phone on the market to use the Android mobile device platform.
Cher Wang (王雪紅), H. T. Cho (卓火土), and Peter Chou (周永明) founded HTC in 1997.[9] Initially a manufacturer of notebook computers, HTC began designing some of the world's first touch and wireless hand-held devices in 1998.[10] The company is credited with creating the first Android smartphone, the first Microsoft-powered smartphone (2002) and the first Microsoft 3G phone (2005). Their first major product, one of the world's first touch-screen smartphones, appeared in 2000. As an ODM for HP and Palm, HTC built the HP iPAQ and the Palm Treo 650.
In 2007 HTC acquired the mobile-device company Dopod International.[11]
In October 2009, HTC launched the brand tagline "quietly brilliant", and the YOU campaign, HTC's first global advertising campaign.[12]
In June 2010, the company launched the HTC Evo 4G, the first 4G-capable phone in the United States.[13] In July 2010, HTC announced it would begin selling smartphones in China under its own brand name in a partnership with China Mobile.[14] In 2010 HTC sold over 24.6 million handsets, up 111% over 2009.[
At the Mobile World Congress on 16 February 2011, the GSM Association named HTC the "Device Manufacturer of the Year" for 2011.[16] In April 2011, the company's market value surpassed that of Nokia, making HTC the third-largest smartphone-maker in the world behind Apple and Samsung.[17]
On 6 July 2011, it was announced that HTC would buy VIA Technologies' stake in S3 Graphics, thus becoming the majority owner of S3.[18][19] On 6 August 2011, HTC acquired Dashwire for $18.5M. In August 2011, HTC confirmed a plan for a strategic partnership with Beats Electronics involving acquiring 51 percent of Beats' shares.[20][21]
On 27 September 2013, HTC announced that it sold back all remaining shares of Beats to Beats Electronics. The deal is expected to be closed in Q4 of 2013.[22] The 2011 Best Global Brands rankings released by Interbrand, listed HTC at #98 and valued it at $3.6 billion.[23][24] Based on researcher Canalys, in Q3 2011 HTC Corporation became the largest smartphone vendor in the U.S. with 24 percent market share, ahead of Samsung's 21 percent, Apple Inc.'s 20 percent and BlackBerry's 9 percent. HTC Corporation made different models for each operator.[25]
During early 2012, HTC lost much of this U.S. market share due to increased competition from Samsung and Apple Inc.[26] According to analyst firm comScore, HTC only accounted for 9.3% of the United States smartphone market as of February 2013.[27] In light of the company's decrease in prominence, Chief Executive Peter Chou informed executives that he will step down if the company's newest flagship phone, the HTC One, fails to generate impressive sales results.[28] HTC's first quarter results for 2013 showed its year-over-year profit drop by 98.1%, making it the smallest-ever profit for the company—the delay of the launch of the HTC One was cited as one of the factors.[29] In June 2012, HTC moved its headquarters from Taoyuan City to Xindian District, New Taipei City.
HTC's chairwoman is Cher Wang who is the daughter of the late Wang Yung-ching, Taiwan's petrochemical industrial giant and one of Taiwan's wealthiest people.[10] Peter Chou serves as President and CEO,[42] and HT Cho as Director of the Board and Chairman of HTC Foundation.[43] HTC's CFO is Hui-Ming Cheng.[44] In addition to being chair of HTC, Cher Wang is also acting chair of VIA Technologies.[10] HTC's main divisions, including the IA (Information Appliance) engineering division and the WM (Wireless Mobile) engineering division, are ISO 9001/ISO 14001-qualified facilities.
Source: Wikipedia
No comments:
Post a Comment